CHAPTER Shop | A Pop-Up Store by Adored Vintage

The idea of CHAPTER started bubbling around my mind back when I lived in California. At one point, before we decided to move, my husband and I were looking at retail spaces next to one another that had the option of being connected. It seemed ideal! But I also realized at that time, I wasn’t ready to open up a retail store with a more Adored Vintage aesthetic.

Chapter Pop-Up Shop by Adored Vintage

Why do shopkeepers open up shops? I’ve thought about this a lot since I’ve been asked so often ‘WHEN ARE YOU GOING TO OPEN UP AN ADORED VINTAGE STORE?” (Haha, they’re not yelling at me when they ask, I promise!)

And I would ask myself “Yeah girl, when are you going to open a vintage shop?” And honestly, every single time I really thought about it, I just knew in my heart I didn’t want to do it. Maybe it’s because Portland has so many vintage shops already and truth be told, most of them are not doing so well. (That’s not me being shady, I’m friends with most of them and this is what we’ve talked about.)

Question: WHY are you opening up a Pop-Up called CHAPTER, why not do an Adored Vintage Pop-Up?

Answer: I don’t want to open up a vintage shop, while I adore vintage (duh, hence the name of my shop!) I like a plethora of other things that want to sell. A vintage shop would be too niche and limits the audience I want to reach. I’d really love for people to come into my shop and just OOooo and Aaaaaahh with me over all the pretty things. If someone came in the shop and said “OMG, you’re speaking to my soul! You get me!” that would seriously make me so frickin happy!

So what will you find at CHAPTER?

If a vintage shop met a general store met a florist and once in awhile had a dalliance with a cafe, that’s CHAPTER.

On weekends we’ll have baked goods and have coffee/tea service available. But that’s not really set in stone. Since this will be a POP-UP shop, I think I’m only going to do it for one month, maybe two depending on how it all goes.

The aesthetic is feminine, clean, bright, romantic, and lots and lots of neutrals. Alongside vintage homewares and antique and vintage clothing we’ll have modern clothing with classic and simple lines (lots of linen, my favoooorite), poetry books, art books, art prints, candles, more candles, minimalist modern jewelry, art for your walls, apothecary, perfume, notecards, stationery, little things to delight your soul…

If you would like to visit my Pinterest board for Chapter Shop Inspirations, please do!

OK…side note… another reason I don’t want to open a vintage shop is because I don’t want to stock certain types or colors of vintage. I don’t want to have brightly colored printed dresses in my shop. I KNOW…I’m weird. But I can’t very well have a vintage shop and only sell white/cream/grey things, could I? I mean I COULD, but wow, how limiting!

I hope CHAPTER sounds like a place you want to visit. And if you’re planning on a trip to Portland, Oregon this Spring, be sure to stop by our pop-up shop, enjoy a bit of tea, and buy yourself a little trinket or other.

CHAPTER Pop-Up Shop by Adored Vintage

WHERE: Hosted by ORN HANSEN at 2627 SE Clinton Street, Portland OR

WHEN: April 2017

Soft Opening: March 31st, 2017

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Wanderlust: Autochrome Photos of the French Countryside

This time of year is always a bit difficult for me. It’s the last stretch of Winter and yet Spring seems so far away. Naturally I start daydreaming about traveling to some lovely far off place. This time last year I was counting down the weeks until we left for our trip to France, so the French countryside is on my mind.

These antique autochrome photos of the French countryside are warming my heart a bit on this dreary February day as they remind me so much of the sights and scenes we say when we traveled through Aveyron. / (photo above) St. Marie bridge, Chamonix Valley, France

Le Cantal, St. Jacques and the Puy-Griou, Auvergne Mountains, France


Le Cantal, Chateau Anteroche, near Murat, Auvergne Mountains, France


Talloires, Annecy, France

images sourced from: Library of Congress, Autochrom Collection

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Frank Lloyd Wright on Beauty

On the drive back from Vancouver B.C. we listened to an episode of 99% Invisible about Frank Lloyd Wright and his Usonian homes and the topic of beauty came up again. I’ve been thinking a lot about this and I really loved what he had to say about the importance of surrounding yourself with beauty and good design.

The longer I live the more beautiful life becomes. If you foolishly ignore beauty, you will soon find yourself without it. Your life will be impoverished. But if you invest in beauty, it will remain with you all the days of your life.
Frank Lloyd Wright

I wish I knew the origin of this photograph. Is it authentic vintage? If so, there is something so wonderfully modern day about it to me. I wish I knew more about it, even doing a Google Image search yielded only more results on Pinterest.

image credit / Pinterest

update / image credit / Honeysuckle on Flickr (Thank you Kristen!)

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In Search of Beauty

I am not (yet) as well traveled as I would like to be, but someday I will. All the while I am collecting ideas, moments, thoughts, bits of beauty here and there because someday it will all be good for something. Some grander ideas that perhaps someday I’ll rifle through and go “Hmm, let’s give this a try…” (and of course by then I will have boat loads of money so all my little creative entrepreneur endeavors can be easy peasy)

Currently I am visiting friends in Vancouver, B.C. and while I know the city can be inspiring to some, it hasn’t sparked any inspiration for me. I am disappointed because I was so looking forward to visiting shops I had followed on Instagram for some time and in all honesty, my expectations far exceeded the reality.

Maybe the problem is social media has made us believe in the hype of beauty so much that when we actually experience a place in real life, we’re just setting ourselves up to be disappointed. Maybe I have seen these places too often through a VSCO filtered i-phone photo with the perfect accompanying hashtags that when I am standing there in person, the entire place just falls flat because my eyeballs don’t have filters and I can’t hide a messy corner or a person wearing a bright neon parka just out of frame.

But then I think…NO. I have been in places where I will try and try to capture the ESSENCE of the place in a photo, and there is just no way any technical device could capture that moment. That ephemeral beauty. So many times while we were visiting France I thought, “Oh my GOD, this corner, THIS CORNER needs to be shared with the world… with this antique chair and these wildflowers, and the window here and the way light looks…” and my photos just fall flat of the real time beauty of the space.

I mean, I could just be a really shit photographer. I never claimed to be a good photographer, but I have a definite idea of what is beautiful (in my own definition) and I know how to frame a good photo.

I worry sometimes if I ever open up a shop, that it will always fall short of someone’s expectations. OK, actually, that is a bit of a lie. Because the most important expectation I don’t want to fall short of is the expectations I have for myself. And I place that bar really, really up there.

Perhaps I am afraid I will never achieve that idealized beauty I have built up in my mind of what my dream shop should be…therefore I won’t do it, because reality will never meet my fantasy.

I went to a shop here in Vancouver and this was a trendy place. One of those cool shops I found out about on Instagram. And I get there and I’m like “What the heck?! Do people actually BUY this stuff?! These ill fitting clothes in these God awful colors with this ridiculous price tag?

But you know, I’m sure someone could look at vintage clothes and go “AUGH someone actually would pay $200 for some ratty old dress with stains?!

I get it, to each their own. Beauty is in the eye of the beholder and all that jazz… and again I am aware my idea of beauty is not everyone’s cup of tea…but jeez louise, I just wish my idea of beauty was what was normal and popular. It WAS at one point. 100 years ago!

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Vintage Shop Update | Lady of Marissel

We have some new pretty things in the shop for all you darlings! This week’s collection, Lady of Marissel, features whites, creams, and blues. We have a beautiful beige 1920s tulle dress that would be a perfect a wedding or wedding reception dress, a teal 1940s floral day dress perfect for the warmer days we’ve been having, and even some vintage accessories to add to out any outfit, whether you have vintage or modern pieces.

  1. Starling Dress | vintage 1930s silk blue dress with pleated cuffs and waist
  2. Harvest Gold Dress | vintage 1920s tulle beige dress
  3. Starlit Velvet Dress | vintage 1920s black velvet flapper dress with brooch and lace
  4. Champagne Elegance Dress | vintage 1920s silk ivory dress bows detail
  5. Fondness of June Dress | vintage 1940s teal floral button-up day dress
  6. Seafolly Top | vintage 1950s sky blue linen embroidered blouse
  7. Whisper of Summer Top | antique 1900s pin-striped corset cover with ribbon and lace detail
  8. Lady of Marissel Slip | vintage 1950s foundation slip with organdy layer

  1. Garden Social Scarf | vintage rose patterned neck scarf
  2. Evening Falls Heels | vintage 1930s black suede cutout oxford heels
  3. Lovely Merits Brooch | antique 1920s carved floral glass brooch
  4. Heritage Gala Necklace | vintage 1930s art deco silver enamel choker necklace

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SEE MORE NEW ARRIVALS

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